Allow wishlist or “Explore Store” link to redirect customers to the homepage

Merchants would like the ability to direct customers to their store’s homepage from the wishlist experience, instead of sending them to the default all-products or collections page. Currently, the link redirects to the all products or collections page, which may not match the merchant’s desired customer experience. Adding the ability to customize this redirect destination would give merchants more control over where customers are sent from the wishlist experience. For many merchants, the homepage is the preferred destination because it usually contains the brand’s main messaging, featured collections, banners, navigation, promotions, and a more curated shopping experience. Being able to redirect users to the homepage would help merchants keep the customer journey consistent with the rest of their store experience.